QUISPAMSIS, N.B. – With change swirling all around, the Canadian Cable Systems Alliance has hit on a very apropos keynote speaker for its September annual conference: Donald Sull, author of The Upside of Turbulence.
As financial markets gyrate, commodity prices zigzag, new technologies disrupt long-standing businesses and entire industries, we live in a world beset by turbulence.
But throughout history, that turbulence has also created untold possibilities to create economic value, notes Sull’s book, and companies that seize the opportunities arising out of seething markets will become tomorrow’s champions, he believes.
Sull is professor of strategy and the faculty director of executive education at the London Business School and has received his bachelor’s, master’s, and doctorate degrees from Harvard University.
For the past ten years, Sull has studied companies in some of the most turbulent markets in the world, differentiating what separates successful companies from the less successful companies and at the White Oaks Conference Centre in Niagara-on-the-Lake in late September, he will share tools, techniques and practical approaches to help companies thrive in a turbulent market.
The CCSA’s ‘Connect’ Conference will take place from September 26-28, 2010
