Lights, cameras, negotiations: CFTPA places spotlight on program rights

MONTREAL - Canada’s English and French-language producers say they are determined to reach a fair deal with television networks as each side prepares to make their case on a new deal for program rights across a variety of platforms and media. Tomorrow, the Canadian Film and Television Production Association (CFPTA), which represents the majority of English-language independent producers, is slated to sit down with CTV, Canwest Global and Rogers to begin negotiating so-called “terms of trade” negotiations - framework agreements aimed at defining and valuing program rights. These framework agreements would apply to individual negotiations between broadcasters and producers for...