SMARTPHONE OS-BASED phones will grow at more than a 30% compound annual growth rate for the next five years globally, taking an increasing share of the overall phone market that is otherwise growing in single digits, reports tech research firm In-Stat.
The unit volume of smartphones globally also exceeds the unit sales for laptops, says the company’s recent research.
Users are experiencing significant value from their smartphones and as a result they are downloading more applications and generating higher usage as measured by average revenue per user (ARPU) for wireless carriers.
"Because of the value users are finding, organizations are slowly taking ownership of smartphones and data applications used for business purposes," said Bill Hughes, In-Stat analyst, in the release. "Rather than having overcomplicated reimbursement plans, more organizations are finding it more expedient and economical to treat wireless voice and data services as a business expense when they use smartphones."
Other pieces of the research said:
– All Smartphone OSs (other than the Palm OS) will grow at double digits over the next five years.
– A smartphone user that travels has twice the ARPU of a typical feature phone user.
– Smartphone use will grow mostly from use as a laptop replacement, and as a tool to help manufacturers develop feature phones.
