TORONTO – Broadcasters will take centre stage during one of the sessions at nextMEDIA, to be held in a couple of weeks in Toronto.
Globe and Mail columnist Mathew Ingram will moderate a panel that looks at the threats and opportunities coming out of the digital media space and examines the divergent strategies being adopted by Canadian and U.S. broadcasters in response to a changing business environment.
Ingram will be joined on stage by Leonard Brody, CEO of Vancouver-based Now Public, Jonathan Dube, Director of Digital Programming for CBC News, and Mark Lukasiewicz, Vice President, NBC News, Digital Media at NBC Universal.
“While media companies south of the border have declared a ‘Digital Marshall Plan’ that will deliver content across a number of new channels, their Canadian counterparts seem to be moving in the opposite direction,” say Mark Greenspan, Director of Digital Media at Achilles Media Ltd. “This panel will help sort through the issues that are affecting some of these current business decisions.”
Alliance Atlantis, CanWest, Corus, CHUM TV and CTV recently let go of a number of senior digital media executives, prompting concern that Canadian broadcasters will lose their foothold in the digital space.
All three executives involved in the nextMEDIA panel have experience working on both sides of the border. Following this session, will be the town hall meeting, part of Phase Two of the CRTC’s New Media Project Initiative.
NextMEDIA will be held November 27 and 28 at the Diesel Playhouse in Toronto.
