MONTREAL – Quebecor has launched a video on demand service and web site dedicated to preserving and promoting Quebec’s movies.
Launched today on Videotron’s illico digital TV platform, the VOD service is called Elephant: memoire du cinema quebecois and offers 27 feature films which have been up-converted to HD from their original format.
The website www.elephant.canoe.ca is “the largest existing online database and information source on Quebec cinema”, said the company press release, with film synopses, photos from the set, exclusive interviews, trailers, movie posters and reference materials.
"Our movies reflect who we are," said Pierre Karl Peladeau, president and CEO of Quebecor. "They embody our collective memory, our language, our identity. A people’s cinematic heritage is a precious thing. As a company with a longstanding commitment to culture, Quebecor wanted to support the restoration, digitization and dissemination of our movies to ensure that they are preserved for posterity and readily available to all film buffs, young and old."
Quebecor announced last year that it would spend $2.5 million on a project to create a website devoted to Quebec cinema, and to restore, digitize and make available all Quebec feature films made to date.
