MARKHAM – Supplier Digital Rapids has named Barry Fairhurst as its new vice-president of sales.
Fairhurst will be responsible for the development, implementation and management of sales strategies and processes. He joins the company after 13 years at Avid Canada.
"Digital Rapids and our solutions have earned tremendous critical and customer acclaim as leading our industry. As we continue to grow, it’s essential that our sales organization and processes evolve to best address the opportunities available in the market and be responsive to our customers’ dynamic needs," said Brick Eksten, president of Digital Rapids, in a statement.
"Barry’s leadership abilities and extensive experience in all facets of sales management will be critical assets as we realize our full sales potential and enter our next phases of growth, while his background in the media and entertainment market will enable him to quickly relate to our customers’ requirements and help them fulfill their objectives. We’re excited to have him join our team."
