SCHAUMBURG, Ill. – Motorola, Inc. acquired Vertasent, LLC on Monday, boosting the company’s switched and IP video capabilities.
Based in Colmar, Pa., Vertasent is a privately-held developer of software applications that enables services such as content-on-demand or IPTV to share resources and be delivered over a common infrastructure, says the press release. Terms of the deal were not disclosed.
Vertasent’s applications manage the elements in a "switched" digital video network – a key area of interest for cable operators. A switched video architecture can increase available bandwidth in a cable network by dynamically transmitting only those channels currently being watched in a given neighborhood.
"Over the past several years, consumer demand for advanced video services, such as video on demand and high definition TV service, has risen rapidly. In response, pay-TV service providers are broadening the availability of many advanced services in order to reach a wider array of home and mobile devices," said Mike Paxton, a cable TV industry analyst at In-Stat, a leading technology research firm, in the Motorola release.
"Motorola’s acquisition of Vertasent, coupled with its purchase of Broadbus Technologies earlier this summer, now allows the company to provide pay-TV service providers with an end-to-end, open standards hardware and software portfolio that supports advanced video services and improves bandwidth management," said Paxton.
"Vertasent’s Integrated Resource Management solution is based on industry-standard interfaces and protocols. This can reduce expense for providers by eliminating the need to add dedicated equipment for each new service and offers the opportunity to select a best-in-class device for each element of the video network," says the release.