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iGod


TORONTO – Christian Canadians can now dock and walk, taking their religious content with them in podcast (Godcast?) format thanks to Canada’s S-VOX.

MyGodPod is a unique subscription-driven faith-based podcasting service that "will change the way Christians practice their daily spiritual development," says the company’s press release.

"The concept is ‘dock and walk,’" said Bill Roberts, CEO. "In the morning, you dock your iPod (or other) player and download the content, which is refreshed daily. And then it goes with you as you walk through your day. We call it ‘Devotions on the Go.’"

Users can sample the service on a free trial basis at www.myGodPod.com, and then sign up for a full subscription. Subscribers will receive up to 40 minutes of daily devotional readings, sermon segments, Bible readings and contemplative prayer exercises, as well as readings from Christian books and songs by Christian recording artists. They will also enjoy complete access to the myGodPod archives.

"Spiritual podcasts, or ‘Godcasts,’ are currently the fasting-growing form of programming worldwide in this emerging medium," said Suzanna Mandryk, vice-president, communications and marketing. "What sets myGodPod apart from other offerings is strong branding, well-produced content that is powerfully relevant to the audience, and the sheer convenience of being able to get everything you need for your daily devotion, in a customizable format, with a single mouse-click."

Mandryk added myGodPod also has the advantage of not being affiliated with any single ministry or faith organization. "This gives us the flexibility to select the best available content for our programs," she said.
S-VOX (owners of Vision TV, the Christian Channel and One: Body Mind & Spirit) plans to market myGodPod aggressively to the international marketplace, using traditional media as well as online and community-based avenues. "We believe word of mouth will play an important role in myGodPod’s success," said Mandryk.

S-VOX has worked with Welland, Ont.-based Trillennium Media Group (www.trillenniummediagroup.com) on the development of content for myGodPod, and with PodChannels Inc. (www.podchannels.com) of Toronto, licensing their social media network platform.