TORONTO – Sirius Canada announced today that it has passed the 100,000-subscriber mark.
"In just over five months we have reached 100,000 subscribers exceeding all of our expectations, and our growth continues to climb," said Mark Redmond, president and CEO. "Sirius fans are loving the wide range of commercial-free music, leading news and sports programming, and exclusive content from Howard Stern, Lance Armstrong, Martha Stewart Living Radio, the CFL and the NFL."
Sirius Canada is owned by Standard Broadcasting, the CBC and Sirius (U.S.) in a 40-40-20% partnership. It’s Canadian competitor, XM Canada, announced last month it had reached 75,000 last month.
Along with hitting the milestone, the company announced today that it will take its premium satellite radio offering to 110 channels with the addition of 10 new full-time channels to its lineup over the next four weeks. They are:
* Howard 101 – The sister station to Howard Stern’s "Howard 100", "Howard 101" features the west coast morning feed of Howard Stern, plus Bubba The Love Sponge(r), Scott Ferrall and many weekly specials from the world of Howard Stern.
* Playboy Radio – Playboy Radio features a full range of original live programming created for Sirius, including a new morning show featuring segments with Playboy founder Hugh Hefner, live call-in shows and broadcasts from the Playboy Mansion — sexy, smart and refined adult programming.
* Sirius Love – Love songs and romantic music from superstars such as Celine Dion, Barry White, Barbara Streisand, Whitney Houston, Elton John and many more.
* BackSpin – Nothing but the early days of hip-hop. Tune in to one of the original pioneers of old skool rap, Kurtis Blow, every weeknight.
* Hot Jamz – The best hip-hop and R&B. From unadulterated crunk to smooth R&B
* Lime – Healthy living with a twist, connecting listeners with leading experts about a range of topics from personal transformation to the environment, from corporate responsibility to building better relationships.
* CNN Headline News – Pretty self-explanatory. The all-news channel.
* Fox News Talk — Opinions, news, analysts and listener call-ins with the TV channel’s hosts.
* PRI – Public Radio International offers programs like PRI’s The World, To the Point, Odyssey, To the Best of Our Knowledge, The Sunday Edition, The Newshour with Jim Lehrer and many more programs.
* The Weather Network Radio Service – Delivering national and regional Canadian weather information to listeners, including severe weather coverage.
