Radio / Television News

85% of Netflix content spend will be on original programming

AS NETFLIX STRIVES TO keep pace with its monumental growth over the last decade, one aspect of the streaming giant’s success which took its leadership by surprise is how important original programming has become to its operations and success.This, quite frankly, will be one of the primary challenges facing Canadian broadcasters (who are in California right now attending the LA screenings, where they will try to figure out whose American content is best to rent for this fall) in the next decade.Just last month, Deloitte’s Duncan Stewart opined that by 2028, Netflix’s budget for content creation could be upwards of...