Stingray to rebroadcast on its specialty channels
TORONTO – Following Sunday night’s all-Canadian special, Stronger Together, Tous Ensemble, organizers announced today more than $6 million has been raised to date to provide immediate support to Food Banks Canada during the Covid-19 pandemic.
With donations still being tallied and accepted, more than 140,000 individuals were inspired to support local food banks. Canadians can continue to donate to Food Banks Canada by texting COVID to 30333 or visiting FoodBanksCanada.ca/StrongerTogether
The biggest multi-platform broadcast ever is now the most-watched (non-sports) Canadian broadcast on record, said the press release. Nearly one in three Canadians watched some part of the broadcast on one or more of 44 television networks, reaching 11.5 million viewers overall. Audiences peaked at more than 6.1 million viewers during the world premiere of ArtistsCAN‘s multi-artist “Lean on Me” charity single (screen-capped above).
Overall, the 90-minute special has a preliminary overnight audience of 5.6 million viewers on multiple television networks. The special also reached hundreds of thousands of others on radio and digital platforms.
Stronger Together, Tous Ensemble is now available on demand on CBC Gem, Crave, CTV.ca, CTV app, GlobalTV.com, Global TV App, ICI TOU.TV, iHeartRadio.ca, iHeartRadio Canada app, Stingray Qello, and Super Channel On Demand. Stingray also said Monday it will rebroadcast the special on its English and French music video channels this week on Wednesday, April 29, at 12 p.m. and 6:30 p.m. ET; and on Saturday, May 2, 10 a.m.
“Although we have always known that Canadians are amongst the kindest people on earth and we hoped and planned for our neighbours’ generosity, we were brought to our knees with gratitude by the overwhelming caring of our communities across Canada,” said Chris Hatch, CEO of Food Banks Canada, in the release.
“Our staff team voluntarily jumped on the phones as we were working through technical challenges. Nobody could have anticipated the numbers of generous souls inspired to give last night. That giving continues today, on our website, and will remain open. In partnership with Bell Media, CBC/Radio-Canada, Corus Entertainment, Group V Média, Rogers Sports & Media and all other media partners, we are grateful for the bright light that shone on the need to support our most vulnerable neighbours.”
The event, which featured the likes of Alessia Cara, Bryan Adams, Céline Dion, Howie Mandel, Jann Arden, Justin Bieber, Michael Bublé, Sarah McLachlan and Shania Twain and many others, was the biggest multi-platform broadcast in Canadian history, with 15 broadcasting groups presenting the star-studded show on hundreds of TV, radio, streaming, and on demand platforms. Nearly one hundred Canadian artists, activists, actors, and athletes shared their stories of hope and inspiration in a national salute to frontline workers combatting Covid-19, including the 3,000 local food bank organization Food Banks Canada supports across Canada.
Stronger Together, Tous Ensemble was a joint production between Insight Productions, Bell Media Studios, and the Canadian Broadcasting Corporation, and is presented in part through the support of Made | Nous, the national, consumer-focused, industry-wide movement recognizing and celebrating creative Canadian talent.
