TORONTO – The World Fishing Network will dedicate an entire day of programming and commercial airtime on June 30th to support recreational anglers affected by the Gulf oil spill disaster.
The on-air campaign, which will air on its Canadian and U.S. channels, aims to raise awareness of the catastrophic impact this spill is having on the entire fishing industry, and to raise money for organizations providing aid and support to those most negatively impacted by the disaster.
In addition to in-depth coverage of the impact of the spill on recreational and commercial fishing in Louisiana, Mississippi, Alabama and Florida, the channel will direct viewers to donate to the WFN Gulf Oil Spill Fisherman’s Fund, which support the FishAmerica Foundation’s Gulf Fund in support of Gulf Coast restoration efforts, and the Venice Charter Boat and Guide Association.
"This is a disaster of epic proportions, and the impact on anglers and the fishing industry in the area will be devastating – now and well into the future," said Mark Rubinstein, WFN president and CEO, in a statement. "WFN is making a commitment to the fishing industry in the region, and we’re asking all of our viewers, partners and colleagues in and outside the industry to join us and help this important cause."
The channel confirmed that the network will be available for the one-day fundraiser for customers of Access Communications, Bell TV, Cogeco Cable, EastLink, MTS, Novus Entertainment, Rogers, SaskTel, Shaw Cable, Shaw Direct, Source Cable, Telus TV and Westman Communications Group.
