Position Language Requirement Bilingual (English / French)
Language Skill Levels (Reading / Writing / Speaking) C C C
Status of Employment Permanent
Work schedule(s) Full-time
What it’s like working at CBC/Radio-Canada
At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.
Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.
The Social Editor/Presenter will have exceptional skills in writing, editing and packaging for social media. Supervised by the Senior Digital Lineup Editor, he/she will work the algorithms to his/her advantage and craft posts to maximize his/her reach and build a loyal following. The Social Editor/Presenter will come up with a strategy for engaging the audience through social media, and will know how to share that strategy throughout the programming.
You will play an integral role in the Local Services strategy with a focus on three priorities:
Content: In this role, you will ensure that all CBC journalistic standards are met and that our stories are fair, balanced, accurate, thoughtful, immediate and resonate with the communities we serve. You will further our original, enterprise and investigative storytelling and ensure we are talking about what matters most to people throughout the country. You’re innovative and will try new things, new workflows and new story treatments. You inspire others to do the same. You will make sure the best of our stories get the right treatment on our social channels.
Community: You play a key role in stirring and fostering conversation within the diverse communities throughout Montreal and Quebec. As the industry shifts, local news and community storytelling are more important than ever. You will understand the diverse and changing population in Quebec and the importance of reflecting all our communities in our content. You will build connections with those communities on our social channels.
Culture: You live and promote the values of diversity and an inclusive and respectful work culture. You want to be a part of a dynamic team of journalists and share best practices in social media with the different programming teams at CBC Montreal and Quebec.
More specific duties are as follows:
- Ensures the treatment of online social content adheres to the daily priorities established by the station.
- Ensures the region’s social accounts are programmed in a way that are designed for the specific platforms taking into account their needs and algorithms, and reflects audience needs by time of day, and day of week.
- Ensures the region’s social accounts adhere to the mobile, day-parting programming objectives and mission statements.
- In conjunction with Senior Digital Lineup Editor, designs a social media strategy for engaging audience, and helps to implement that strategy across the station.
- Metrics – prepares data reports for local newsrooms.
- Responds to and engages with audience via social media. Includes public moderation of live online social media exchanges. Injects personality into exchanges. Asks the audience questions, stirs the conversation and reflects those conversations back to other platforms.
- Curates and aggregates community reaction.
- Writes, edits, packages and publishes digital content in a clear and concise manner.
- Gathers and reports information from various sources. Re-writes and re-edits material as necessary to make it more relevant for the social platforms.
- Selects and crafts photos, and video and audio clips to publish on social media.
- Monitors news platforms for viral stories, memes or trends. Promotes these stories on CBC social platforms.
- Uses social media as a research tool for big, breaking or emerging stories.
- Solicits co-ordinates and verifies local User Generated Content (UGC) on behalf of the newsroom. Performs real time curation of UGC.
- Contributes and pitches ideas or program content; participates in the preparation of program objectives for both local and national social pages.
- Programs social media for off-hours.
- Liaises with other staff to ensure required material is available.
- Publishes CBC material on social media and other platforms.
It will be important that you update your resumé and highlight the skills and qualifications required for this position.
A Bachelor’s degree or equivalent.
Three years’ experience in journalism or equivalent.
Experience managing social media accounts for a news brand would be an asset
- Experience curating social media metrics into data that’s relevant for local producers and publishers.
- Experience editing video and images (including, but not limited to, Avid and Adobe products).
- A deep knowledge and connection to Montreal and Quebec
- Good communication skills.
- Extensive general knowledge.
- Excellent knowledge of current events.
- Advice and guidance are available but initiative and independent judgment are expected.
- Solid command of Facebook, Twitter, Instagram, Snapchat, Youtube, Reddit, and an openness to other social platforms we may not even know about yet
- Solid command of communication skills and interview techniques, along with experience in digital environment.
- Solid command of social media management systems like TweetDeck and Buffer.
- Fluency in English.
- Very good understanding of French.
Please include a link to your online demo or website or blog, and a sample of your video editing skills.
Candidates may be subject to skills and knowledge testing.
If this sounds interesting, please apply online! We thank all applicants for their interest, but only candidates selected for an interview will be contacted.
CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to email@example.com.
You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.
Wherever in the wording of the job description either gender is used, it shall be understood to include all genders.