Manager, CBC Gem Merchandising (English Services) – CBC

Job Family Media Production
Primary Location Toronto

Position Language Requirement English Only

Language Skill Level (Reading) –
Language Skill Level (Writing) –
Language Skill Level (Speaking) –

Status of Employment Permanent
Work schedule(s) Full-time

Work at CBC/Radio-Canada

At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.

Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

The opportunity

We are looking for a dynamic, experienced and highly organized leader to manage our CBC Gem Merchandising team.

This role helps our audiences discover the wealth of on-demand and live programming available on CBC Gem. As Manager, the successful candidate will lead the team responsible for merchandising the CBC Gem platform (including the posting of feature images and thumbnails, descriptions, titles, metadata and rights information).

The Manager, CBC Gem Merchandising will also work collaboratively with many teams across the corporation including Content units in Entertainment, Factual & Sports and News & Local, Communications, Media Presentation, Business & Rights and Regulatory Affairs.

Key tasks

Manage a small team responsible for the daily content merchandising of CBC Gem.

Work closely with multiple teams across the corporation to ensure the timely delivery, receipt and posting of multimedia assets.

Owns or shares responsibility for updating several key CBC Gem tracking and scheduling documents.

Manages and verifies adherence to our content windowing rights and accessibility.

In collaboration with Research, provide strategic insights and recommendations for how to improve our merchandising activities.

In conjunction with the Senior Director, ensure the mission, goals and strategic objectives for CBC Gem are being upheld in our day-to-day operations.

Assist the Senior Director with strategic projects and initiatives.

Collaborate with our Media Solutions team on sales and sponsorship initiatives.

Contribute to our ambitious engagement and growth goals targets without compromising creative integrity or the highest quality experience for our audiences.

We are looking for a candidate with the following:
Highly organized with a keen attention to detail and ability to meet deadlines.

A team player who thrives in a highly collaborative environment; strong people skills.

Solid understanding of content merchandising principles and best practices.

Uses research and data to inform decisions and detect new opportunities; you can apply a data-centric approach to the testing and optimization of content.

Stays on top of trends, timely events, and upcoming title launches.

An understanding and interest in the streaming entertainment and content landscape.

Knowledge and understanding of, and/or connection to, underrepresented communities across Canada.

Background & Specific Skills

5+ years experience in an environment with exposure to media, television broadcasting, scheduling or digital platforms.

Post-secondary education in a related field or equivalent experience.

Minimum of five years of experience with editorial, curatorial or content scheduling for television or digital platforms.

Experience leading a team and running meetings.

Ability to thrive in both individual and group work.

Keen attention to detail and highly organized.

Strong planning, analytical, problem solving and conflict resolution skills.

Familiarity with video production and creating high-performance assets for social media platforms.

Understanding of data tools (eg. Adobe Analytics, Comscore) and how to use learning to influence content decisions.

Experience creating and communicating presentation decks.
Candidates may be subject to skills and knowledge testing.

If this sounds interesting, please click on ”Apply online”. We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to

You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

Apply now

Our industry and COVID-19

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