Cable / Telecom News

Consumers favour smartphones over other devices: In-Stat

SCOTTSDALE, AZ – The smartphone is the favourite mobile device of consumers, beating out the ultra-mobile PC (UMPC) and the mobile Internet device (MID), according to a recent report, entitled Competing Mobile Device Visions for the US: UMPCs, MIDs, and Smartphones, by research firm In-Stat. Nearly half of respondents surveyed said they preferred the benefits and capabilities of smartphones, either alone or with a mobile companion, In-Stat said. Fewer than 10% indicated a preference for the capabilities of MIDs. “Helping the smartphone’s chances for success are the established and successful channels of distribution and the fact that the actual pricing of...
 

Exit mobile version